SALES ROLES
Junior prospecting roles fell about 31% last year. Senior reps grew 14%. The difference is what happens after the sequence sends: the reply that needs a real answer, the call that needs judgment, the objection a template cannot handle.
Interested, curious, annoyed or not now: each gets a human answer, and the warm ones get a call within minutes rather than an email tomorrow.
Email reply rates fell to 3.43% while phone connect rates run 18 to 22% on verified mobile data. Your rep works the channel that still answers.
Works inside the tools you already pay for. Between 50 and 70% of AI SDR tools get canceled within a year, usually because nobody owned the output.
Senior rep or appointment setter? If you already generate inbound leads and they go cold, a setter is the cheaper fix. If you need outbound conversations created, or you have an AI stack with nobody working the replies, this is the role. Compare the setter role.
What we promise, and what we don’t. We guarantee the activity: the calls made, replies handled and follow-ups logged, reported daily. We do not guarantee meetings booked, because your offer and your lead quality drive that as much as the rep does.
Tell us how many replies and leads you get a month. We will tell you whether this role is worth it yet.